Sessions

Growth in senior housing and care is rarely a smooth, upward trajectory. Even top operators and their capital partners have faced underperforming deals, expansions that outpaced their systems, and decisions that seemed smart at the time but proved costly. The key as a leader is not avoiding mistakes, but recognizing them quickly, learning from them, and proactively planning for the future.

In this closing session, seasoned senior housing leaders who have led major growth of their organizations over multiple market cycles will candidly unpack the missteps and hard lessons that shaped their growth trajectory. Designed especially for smaller and regional operators, both for-profit and not-for-profit, this conversation explores how to scale responsibly by tackling tough decisions, pacing growth with talent and infrastructure, communicating through setbacks, and course-correcting when results fall short. Panelists will share what they would do differently today and how they converted setbacks into stronger strategy, culture, and performance—so you can accelerate your own growth while avoiding their most costly mistakes.