Sessions

As operators grow from a handful of communities to dozens or more, the qualities that define their unique identity and value proposition in the marketplace must be intentionally carried forward and embedded into each new location and team.

In this candid session, leaders will discuss how they defined their organization’s core DNA, kept it a leadership priority during periods of rapid growth, and adapted it as they entered new markets and add new communities and staff. Panelists will share their strategies and lessons learned through real-world examples. Attendees will gain growth and course correction insights for ensuring their organization’s roots stay strong while adapting to new markets and changing conditions.