Starting May 7, 2025

Indianapolis, IN

Sessions

Thursday, May 08, 2025

Scaling Success: Sales and Marketing Strategies That Drive Occupancy, Revenue, and Growth



Date and Time:Thursday, May 08, 2025 | 8:45 am - 9:15 am

Speaker

Traci Bild

Chief Visionary Officer

Bild & Company

Speaker

Lindsay Casillas

Senior Vice President, Chief Revenue Officer, Senior Housing

Ventas, Inc. 

Speaker

Sanela Graziose

Chief Marketing Officer

Atria

Moderator

Justin Hutchens

Executive Vice President of Senior Housing and Chief Information Officer

Ventas, Inc.

Effective sales and marketing strategies are the foundation for growth. This panel will feature seasoned sales and marketing leaders, including data-driven Chief Sales and Marketing Officers, who will share their expertise and lessons learned from scaling their organizations. Whether you’re an operator just starting to grow or managing an established portfolio, this session will provide valuable insights into critical benchmarks, innovative sales strategies, and marketing oversight required for success.